Skip to main content

New Broncos organization reaching out in unique ways

When the Denver Broncos recently announced the hire of former all-time quarterback John Elway as their new Executive Vice President of Football Operations, it marked an entirely new way of doing things than we had seen under the ineffectively secretive Josh McDaniels or in the history of the NFL.
All of a sudden, Elway popped up on Twitter, announcing everything from the names of new potential head coach candidates to his thoughts on the future of quarterback Tim Tebow(notes). It's been refreshing for fans, and a look in the eye to those NFL organizations who believe that CIA-level confidentiality must accompany every single move they make - down to a change in the brand of bathroom tissue in the coach's office lavatory.
[Rewind: NHL implements social media innovations]
Now, Elway and his team have upped the ante when it comes to giving the fans an inside view. They've posted snippets of the pre-interviews with current interim coach Eric Studesville and New York Giants defensive coordinator Perry Fewell. The linked videos give unique insight into the thought processes of the men interviewing to become Denver's newest head coach. One has to wonder if Rick Dennison and John Fox, who are expected to interview by Wednesday, will do their own videos, but the signs are good - Elway told the fans via his Twitter account just exactly why Fox's interview was delayed.

Due to the weather in North Carolina, our interview with John Fox has been rescheduled for Wednesday.less than a minute ago via webJohn Elway
johnelway
I hope that the Broncos' new modus operandi leads to a change in thinking among other organizations. Especially in a climate where the league is bringing in higher TV rankings and making more money than ever before, it's clear that fan interest in the process has reached a level we've never seen before.
[More details: Could John Elway save the Broncos?]
And if the purpose of the interest is to inform and enlighten with an immediacy we never had before, why not get one-on-ones with different coaching candidates and have key executives communicate directly with the fans via social media?
Certainly there's the potential that things could get out that teams don't want released to the public, but the NFL needs to remember who's actually paying for all those new stadiums, facilities, and players: The fans, who always want to know more.
Think you know sports? Play Yahoo! Sports Pop Quiz and you could win a year's worth of sports tickets!
Other popular Yahoo! Sports stories:
• Soccer player gives opponent piggy-back ride
• Debate over 5-year-old sports 'phenom'
• NFL fans cause earthquake
Related: Tim Tebow, Denver Broncos, New York Giants

Comments

Post a Comment

Popular posts from this blog

China Gas Truck Explosion

BEIJING: At least 20 people were killed and 14 others injured on Friday in an explosion caused by a leak of an oil tank truck in south China s Guangdong province.'The explosion, which sparked a massive fire, took place on an expressway in the provincial capital of Guangzhou around 5.15am local time, a spokesman with the city s public security bureau said.He said 20 people were killed in the explosion.State-run Xinhua news agency reported that the 14 others who were injured in the incident have been hospitalised.The fire caused by the blast was brought under control around 8.30am local time, according to firefighters.
Post a Comment
Read more

Washing Machine Accident

An Oregon family is devastated after a tragic accident took the life of their toddler. Tiffany Hebb was doing laundry, while her 21-month-old Ollie kept her company. When she left the room briefly, he crawled into the washing machine and drowned. A frantic Hebb found her son minutes later trapped in the water-filled basin and tried desperately to resuscitate him. After suffering severe brain damage, he died the following day in the hospital. "It was the worst day of my life," the grieving mother told a local Fox affiliate through tears. Now Tiffany and her husband Chris are on a mission to educate parents about the dangers of the seemingly innocuous household appliance. "I want to make mothers and fathers aware that it's a possibility," she said. Read more: Toddler's trauma highlights laundry room dangers Between 2005 and 2009, two children under the age of five lost their lives in laundry room accidents , according to a report by the Consu...
Post a Comment
Read more

Plane Crew Thwart Hijack China

BEIJING: Crew and passengers traveling on a plane that had just taken off from a restive city in China s far-western Xinjiang region on Friday thwarted a hijack attempt by six people, authorities said.The plane returned safely to the airport and the six have been detained, a brief statement on the Xinjiang government s news website said, without detailing who the hijackers were.
Post a Comment
Read more